RFRSH can
– FOR SPRITE
Sprite invited Snapchat users in Brazil to put their Snapcodes on millions of its soda cans.
The effort, dubbed RFRSH Na Lata (meaning "refresh on the can"), is showing up fresh content from Sprite and influencers' profiles on Snapchat.
Besides, the consumers can submit their Snapcodes via a microsite, and the Coca-Cola-owned soda can feature them.
My role: Creative, Head of Art, and Art Director
Agency: FLAGCX
Selected Works
Magic Words– HP
The Electric AI Canvas– BMW Global
Your Future Guide– Smithsonian
Water on Mars– Sodastream
The Ultimate AI Masterpiece– BMW Global
Something to help you remember– Liberty Mutual
No one is just one flavor– Truly
Outride ADHD– Specialized
BMW Grillz– BMW USA
The world's fastest bike– Specialized
Are we there yet?– BMW USA
Summer on– BMW USA
The battle of Doritos– Doritos
Be the Monster– Fila
Live the legacy– Fila
Dreamland VR– Oakley
O.bra Festival– Instagrafite