A fun tribute to the Ultimate dust-licking challenge.

It’s no secret that the boldest part about eating Doritos is licking the dust off your fingers afterward. But catching Doritos dust is no easy feat. In this spot, Doritos reminded their fans that eating Doritos is not over until it’s over. And that every speck of dust is worth the sacrifice.


My role: Creative and Art Director
Director: Lucas Shannon
Agency: Goodby Silverstein & Partners

Selected Works

Magic Words– HP

A.I. vs K.I.– Lunchables

Dreamland VR– Oakley

/Imagined Stories– PERSONAL PROJECT

Water on Mars– Sodastream

Powered by K.I.– Lunchables

RFRSH can– Sprite

Joy is a simple recipe– Lay's Global

Nalata Art Co.– Nalata

Outride ADHD– Specialized

Your Future Guide– Smithsonian

Something to help you remember– Liberty Mutual


The Electric AI Canvas– BMW Global

Summer on– BMW USA

Live the legacy– Fila

Crash from Home– Doritos

Are we there yet?– BMW USA

The world's fastest bike– Specialized

Appito– Appito

Be the Monster– Fila

O.bra Festival– Instagrafite