The world's fastest bike.

A print ad campaign for Specialized, featuring the world's fastest bike yet. We explored purely copywriting craft, typography, and bicycle photos.

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13-TARMAC
12-TARMAC
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08-TARMAC
07-TARMAC
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05-TARMAC
18-TARMAC

My role: Creative and Art Director
Agency: Goodby Silverstein & Partners

Selected Works

Hiders KeepersProject type

A.I. vs K.I.– Lunchables

Get UnreadyProject type

Powered by K.I.– Lunchables

Water on Mars– Sodastream

The Purple StormProject type

Magic Words– HP

BMW Grillz– BMW USA

The Electric AI Canvas– BMW Global

Joy is a simple recipe– Lay's Global

Something to help you remember– Liberty Mutual

Dreamland VR– Oakley

Outride ADHD– Specialized

/Imagined Stories– PERSONAL PROJECT

Your Future Guide– Smithsonian

RFRSH can– Sprite

Are we there yet?– BMW USA

Nalata Art Co.– Nalata

Summer on– BMW USA

Live the legacy– Fila

Slay AIProject type

Crash from Home– Doritos

BloomProject type

Sweet Rainbow– Sweet Rainbow

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