No one is just one flavor

– FOR TRULY

Truly Hard Seltzer has more flavors than any other spiked seltzer brand in the US. So for our launch with Truly we decided to celebrate all the things that make us uniquely us with the campaign "No one is just one flavor".

By featuring musicians, sports stars, artists and regular people, all showcasing their many different sides, the campaign is a big, open-armed gesture of acceptance in an otherwise polarized world.

In this dreamy first spot, we teamed up with global music phenomenon Dua Lipa and director David LaChapelle for an iconic piece of film that features Dua Lipa as more than a pop star.

Because No one is just one flavor.