No one is just one flavor
– FOR TRULY
Truly Hard Seltzer has more flavors than any other spiked seltzer brand in the US. With that in mind, we conceived the "No one is just one flavor" campaign—a big, open-armed gesture of acceptance in an otherwise polarized world.
In this dreamy spot, we teamed up with global music phenomenon Dua Lipa and director David LaChapelle for an iconic piece of film that features Dua Lipa as more than a pop star because No one is just one flavor.
My role: Creative and Art Director
Director and Photography: David LaChapelle
Agency: Goodby Silverstein & Partners
Selected Works
Powered by K.I.– Lunchables
A.I. vs K.I.– Lunchables
Magic Words– HP
The Ultimate AI Masterpiece– BMW Global
Water on Mars– Sodastream
Your Future Guide– Smithsonian
The Electric AI Canvas– BMW Global
Something to help you remember– Liberty Mutual
Dreamland VR– Oakley
Nalata Art Co.– Nalata
Goodby Silverstein AI– GS&P
BMW Grillz– BMW USA
Sweet Rainbow– Sweet Rainbow
Everyone can Photoshop– Adobe
Outride ADHD– Specialized
Crash from Home– Doritos
RFRSH can– Sprite
The world's fastest bike– Specialized
Appito– Appito
Are we there yet?– BMW USA
Summer on– BMW USA
The battle of Doritos– Doritos
Be the Monster– Fila
Live the legacy– Fila
O.bra Festival– Instagrafite