The Ultimate AI Masterpiece
– FOR BMW GLOBAL
In 1975, Alexander Calder was the first artist to use a BMW as his canvas. Since then, many other renowned artists, including Frank Stella, Roy Lichtenstein, and Andy Warhol, have collaborated with BMW.
In 2020, to celebrate BMW's 50th anniversary of cultural engagement, we invited a new intelligence to leave its mark on the brand and create The Ultimate AI Masterpiece.
My role: Creative and Art Director
Production: GS&P Labs
Agency: Goodby Silverstein & Partners
Selected Works
Powered by K.I.– Lunchables
The Electric AI Canvas– BMW Global
Nalata Art Co.– Nalata
Magic Words– HP
Water on Mars– Sodastream
Your Future Guide– Smithsonian
Something to help you remember– Liberty Mutual
No one is just one flavor– Truly
BMW Grillz– BMW USA
Outride ADHD– Specialized
The world's fastest bike– Specialized
Are we there yet?– BMW USA
Summer on– BMW USA
The battle of Doritos– Doritos
Be the Monster– Fila
Live the legacy– Fila
RFRSH can– Sprite
Dreamland VR– Oakley
O.bra Festival– Instagrafite