The Electric AI Canvas
– FOR BMW GLOBAL
BMW unveiled "The Electric AI Canvas" at Art Basel in Basel 2023, an installation inspired by the new BMW i5. An extension of the entirely virtual work "The Ultimate AI Masterpiece."
It transforms the 100% electric BMW i5 into a dynamic canvas of distinct generative art. It features works by contemporary artists Esther Mahlangu, Kohei Nawa, Eric N. Mack, Koo Jiyoon, and Bin Woo Hyuk.
Following its exhibition at Basel, “The Electric AI Canvas” traveled to Korea at Frieze Seoul and Turkey at the 18th Edition Contemporary Istanbul.
My role: Creative and Art Director
Production: GS&P Labs
Agency: Goodby Silverstein & Partners
Selected Works
Powered by K.I.– Lunchables
A.I. vs K.I.– Lunchables
Magic Words– HP
The Ultimate AI Masterpiece– BMW Global
Water on Mars– Sodastream
Your Future Guide– Smithsonian
Something to help you remember– Liberty Mutual
Dreamland VR– Oakley
Nalata Art Co.– Nalata
Goodby Silverstein AI– GS&P
No one is just one flavor– Truly
BMW Grillz– BMW USA
Sweet Rainbow– Sweet Rainbow
Everyone can Photoshop– Adobe
Outride ADHD– Specialized
Crash from Home– Doritos
RFRSH can– Sprite
The world's fastest bike– Specialized
Appito– Appito
Are we there yet?– BMW USA
Summer on– BMW USA
The battle of Doritos– Doritos
Be the Monster– Fila
Live the legacy– Fila
O.bra Festival– Instagrafite